Our Brand

The Adelaide Rover Team is more than a student project — we are a living story of curiosity, collaboration, and innovation. Our brand is how we appear, communicate, and act. By staying consistent, we build trust, inspire ambition, and share an authentic vision of the future of space exploration.

Our Story

Our story defines who we are as a Team. It tells a story of who we are, what we do, how we came to be, and what we strive to achieve. We are a multidisciplinary team of passionate students from Adelaide University, united by the drive to push boundaries in robotics and planetary science. From our early beginnings, we’ve grown into one of Australia’s leading rover teams, proudly representing South Australia on the national and international stage.

A group of students in matching polo shirts and khakis are gathered around a robot during a robotics event inside a large tent.

Our Voice

Our voice reflects who we are:

  • Distinguished yet approachable — we speak with knowledge and purpose, but never arrogance.

  • Empowering and inclusive — we lift others up, welcoming collaboration from every discipline and background.

  • Progressive in spirit — we are trailblazers, always asking “what’s next?” and seeking new ways to innovate.

Young man with glasses and a watch talking to another person, while a smiley woman in a navy T-shirt stands in background in a room with Adelaide Bird FTE poster.

Our Values

Our brand mirrors Adelaide University’s values, which guide how we work and how we represent ourselves:

  • Respect — embracing diversity and treating everyone with dignity.

  • Discovery — approaching challenges with curiosity and evidence-driven thinking.

  • Collegiality — collaborating openly and fostering community.

  • Excellence — striving for the highest standards and celebrating achievement.

  • Integrity — acting with honesty, accountability, and fairness.

Two young adults working with computers at the South Australian Space Industry Centre, with one holding a laptop and another pointing at a monitor.

Our Mission

We are not only imagining the future — we are building it. Through the Adelaide Rover Team, students gain real-world experience in cutting-edge engineering, science, and leadership, while inspiring the next generation of explorers. From South Australia to the stars, our mission is clear: to launch possibility.

Students and instructors working on a robotics project at a science fair or competition, with a robot labeled 'The University of Adelaide' and various electronics and wiring visible.

Let’s work together.

Interested in working together? Fill out some info and we will be in touch shortly! We can't wait to hear from you! Please let us know if you want to find out more about our brand.